OFTB Welcomes Southside Community Farm
Client news:
OFTB is honored to represent Southside Community Farm, which has been a model for Black food sovereignty in Asheville and WNC since 2014. Located in Asheville’s Southside neighborhood, SCF is a Black-led nonprofit organization that focuses on growing food sovereignty, celebrating our unique and diverse cultural foodways, and building a resilient future together.
“Our mission is not only to feed people, but to co-create a web of food sovereignty in which community members have tangible power over their local food system. As part of a neighborhood struggling under food apartheid, we focus not only on welcoming our community into the farm space but on ‘bringing the garden out of the garden,’ in the words of our elder and co-founder Roy Harris.”
In 2023 alone, SCF harvested over 2,000lbs of fresh food, 75% of which was donated to the community. They host two free food fridges, a BIPOC farmers market, BIPOC garden days, youth programming, free food boxes delivered to neighbors, and more.
One For The Books (OFTB) will provide the organization with communications and media advising.
Over the course of the month, our clients appeared everywhere from Architectural Digest to Tasting Table, celebrated major milestones, welcomed new culinary talent, opened one of Asheville's most anticipated restaurants, and earned recognition on one of the country's established live fire cooking stages.
June took us from the James Beard Awards in Chicago to media coverage spanning food, travel, music, hospitality, and spirits, with clients appearing everywhere from Food & Wine and Southern Living to Our State, VinePair, and Mountain Xpress.
Located in Blowing Rock and tucked into a sunny courtyard in the heart of town, Cafe Violette feels like the kind of place you'd expect to stumble across in a small European town and then spend the next six months telling your friends about.
Recently named one of the hottest new steakhouses in the country by Eater, Bev’s brings a much anticipated approachable fine dining experience to downtown Black Mountain, just 20 minutes from Asheville.
Located in Black Mountain, NC, Oak & Grist has spent the last decade building something increasingly rare in American spirits: a true grain-to-glass distillery.
At the center of Asheville Proper is a simple idea with real discipline behind it: everything on the menu touches the fire.
Firelight was featured on PBS NC Weekend in an episode called “Rest and Recharge,” which explored restorative escapes across North Carolina.
When The Montford opened in the summer of 2016, downtown Asheville did not have the rooftop scene it has now. The Montford was one of the first to do it, and ten years later, it is still downtown’s longest running rooftop bar.
Willy Meadows was named one of Explore Asheville’s 2026 Heroes of Hospitality, an annual recognition honoring hospitality workers across Asheville and Buncombe County.
March and April saw a lot of travel (New York! Raleigh! Charleston!), announcements, and news coverage for OFTB’s clientele. Here are some of the highlights…
Connect Beyond Festival returns May 29–31, 2026 at The Orange Peel for a three-day gathering of filmmakers, musicians, artists, journalists, and creative thinkers exploring the ideas shaping how we live now.
The Retreats at Spring Creek Preserve, a boutique hospitality retreat located on 80 acres in Trust, North Carolina just outside of Hot Springs, is built around a simple but increasingly rare idea: partnership with nature.
The Scheffer Group announced it will open The Majestic, a Chinese American counter service restaurant, in late May in North Asheville.
The Majestic is built around a shared nostalgia for iconic Chinese American dishes
Embassy Suites by Hilton Asheville Downtown has been honored with the 2025 Conrad Achievement Award. This distinction recognizes the property as one of the top-performing hotels across the entire global brand.
Step inside one of the country’s premier recording studios and see how records actually come to life.
